Several years ago we wrote about Reality TV in a Booth, which gave South African consumers a chance at instant stardom, and now Dutch media entrepreneur John de Mol is tapping the crowds to find the next big ideas in non-scripted television—with big rewards for those that get chosen.
Just last week the creator of ‘Fear Factor,’ ‘Big Brother’ and ‘Deal or No Deal’ launched TalpaCreative, an online community that offers American TV fans the unprecedented opportunity to create...