 PINK
European: Feminine colour, baby girls
East India: Feminine colour
Japan: Popular with both s*xes
Korea: trust
Feng Shui: Yin, love
Pink: Romance, love, friendship, femininity, truth, passivity, good will, emotional healing, peace, calming, affection, emotional maturity, caring, nurturing, sweet tasting, sweet smelling, ethereal, delicacy.
Pale pink: sweetness of youth, fragility
Vibrant pinks: high spirits, energy, youth
Orange
European: Autumn, creativity, harvest
Netherlands: Favourite colour (House of Orange)
Ireland: Protestants
USA: Halloween, cheap goods
Hinduism: Saffron (peachy orange) is a sacred color
Feng Shui: Yang, Earth, strengthens concentration, purpose, organization
Orange: warmth, energy, balance, enthusiasm, vibrancy, vitality, expansiveness, flamboyance, excitement, business goals, property deals, ambition, career, goals, general success, justice, legal matters, selling, action, attention-grabbing, the sun, friendly, inviting, intense, joy, strength, endurance, steadfastness, tropics, quick movement, wealth of the mind and knowledge, charity, growing things, fascination, friendliness, happiness, beginnings, heat, creativity, autumn, determination, attraction, success, encouragement, courage, earth, mental and appetite stimulatant, emotional lift, assurance, social force, health, warmth, attractiveness, cheerfulness, mood-lightening, uninhibited, independence, amiability, constructiveness, self-assuredness, cheap, low-budget, fun kids colour, youth
In restaurants, as orange is an appetite stimulant, orange decor encourages sales. Less passionate than red, orange still increases oxygen supply to the brain, stimulating mental activity. Popular amongst youth.
Orange backgrounds help images seem closer and larger, but avoid over-use. Useful for highlighting important elements, promoting food products and toys.
"As we turned our sights to orange, substantial research (including the data gathered at The Global Color Survey at www.colormatters.com and the Pantone Consumer Color Preference Study® dated June 1996) documented that orange is one of Americans' least favorite colors. ... In 1991, Forbes called attention to orange's mundane associations in its December 23 article, 'Does orange mean cheap?' Yes, it does."4
Dark orange: autumn, deceit, distrust
Red orange: desire, sexuality, pleasure, domination, aggression, thirst for action
Bright orange: tangy citrus, health
Pale orange: apricot, coral, peach and melon are sophisticated
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